Business blog

How Data Analytics Helps Make Smart Business Decisions

How Data Analytics Helps Make Smart Business Decisions

Turn Your Business Data Into Your Competitive Advantage Picture this: You’re running a business in Calgary, and you’ve got a...

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Writing Proposals That Win: Structure and Psychology Behind Successful Bids

Writing Proposals That Win: Structure and Psychology Behind Successful Bids

Landing that big contract or securing your next client often comes down to one critical moment: your business proposal. Whether...

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The Art of Concise Communication: Saying More with Fewer Words

The Art of Concise Communication: Saying More with Fewer Words

In the fast-paced world of Canadian business, from Vancouver’s tech hubs to Montreal’s financial district, time is money. Yet many...

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Mathematical Models in Risk Assessment: Applications Across Industries

Mathematical Models in Risk Assessment: Applications Across Industries

Every day, Canadian businesses from St. John’s to Victoria face risks that could make or break their operations. Whether it’s...

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Building Trust Through Transparent Business Communication

Building Trust Through Transparent Business Communication

Picture this: You’re running a business in Vancouver, and a major supply chain issue hits your operations harder than a...

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The Science of Persuasive Writing: Cognitive Triggers and Techniques

The Science of Persuasive Writing: Cognitive Triggers and Techniques

Ever wonder why some business proposals get approved while others collect digital dust? Or why certain marketing emails get opened...

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Remote Team Communication: Writing for Distributed Workforces

Remote Team Communication: Writing for Distributed Workforces

The pandemic changed everything, eh? One day we’re all cramming into downtown Toronto office towers or chatting by the water...

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The Psychology Behind Decision-Making: How Emotions Drive Choices

The Psychology Behind Decision-Making: How Emotions Drive Choices

Picture this: You’re sitting in a boardroom in downtown Toronto, facing a million-dollar decision. The numbers look good on paper,...

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Creating Standard Operating Procedures That Teams Actually Follow

Creating Standard Operating Procedures That Teams Actually Follow

Let’s be honest – most Standard Operating Procedures (SOPs) end up collecting digital dust faster than snow on the Trans-Canada...

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Crisis Communication Writing: Managing Reputation During Difficult Times

Crisis Communication Writing: Managing Reputation During Difficult Times

When the Snowbirds had to ground their fleet after tragic accidents, or when Tim Hortons faced backlash over their cold...

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